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Brownwash

Verb

Definitions

1.VerbTo rebrand, cover up or divert attention from amoral, illicit or criminal activities by establishing partnerships or connections with legitimate, value-based organizations e.g. NGOs.
"Company X are brownwashing when they say they are partners with child rights NGO Y, yet employ child labor in their factories in Country Z.; (The addition of quotations indicative of this usage is being sought:) "
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