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Product differentiation
noun
Word Frequency:
0.7
Definitions
1.
noun
Perceived differences between the product of one firm and that of its rivals so that some customers value it more.
2.
noun
The process of creating such differences.
Synonyms
point of difference
discriminator
price discrimination
perfect price discrimination
competitive advantage
comparative advantage
non-price competition
value proposition
benefit segmentation
absolute advantage
substitute good
economic moat
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